How can we inspire people to live more sustainably without losing the joy of summer?
We developed a 360° brand experience that connected outdoor living with energy awareness – built around a clear visual concept and a curated city map full of low-impact activities.
The campaign combined window design, a 3D animation, and branded giveaways like pool vouchers and printed maps for Berlin and Hamburg.
Activations in-store and on the street turned a seasonal idea into a full experience.
A campaign that turns sustainability into strategy – and store traffic into engagement.